3 min read
A New Client Onboarding Checklist for Studios
When a new member or patient arrives, you want to open their record quickly. A good record does not come from filling in many fields. It comes from registering the right person, for the right purpose, with the right access. This short list is for a record that will not need fixing after the first day.
Separate what booking needs
At first registration, collect only what you need to run appointments: name, contact details and preferred contact channel. Creating an account, health information and marketing consent are separate steps. If you make them all mandatory on the first form, the form gets long and people either abandon it or fill it in at random.
You should be able to tell the person why you are asking for each field. The Turkish data protection authority's explanation of the duty to inform describes the obligation to tell people, when collecting their personal data, the purpose and legal basis for processing it and to whom it may be transferred. Present your privacy notice during registration and note which version you presented.
A fictional example
A new member arrives at the fictional Ahenk Studio. Your colleague at the desk confirms their name and phone number, asks where they would like to receive appointment reminders and presents the privacy notice. They ask whether the member wants to open their own account in the app. Questions about health history are asked separately by the authorised instructor or physiotherapist, as part of their own process.
What goes wrong is making every field mandatory and then calling the registration "complete." In that case, nobody notices that the wrong profile was selected or that contact consent was never checked.
Registration checklist
- Are you registering the right person? Is there someone with a similar name?
- Does every field you ask for have a purpose?
- Was the privacy notice presented, and which version?
- Is the person's contact preference recorded?
- Was marketing consent asked separately from service notifications?
- If needed, did the account invitation go to the right address?
- Who will be able to see the record?
- If a record turns out to be wrong, who corrects it?
- Is the next step, the first appointment, clear?
What the "complete" box shows
A "complete" box on a form shows that a colleague ticked a step. On its own it does not show that a message reached the person or that access was granted correctly. Next to each item on the list, write how it was confirmed: the version of the text shown, the sending result or a check by a person.
Set a route for exceptions
Not every case fits the list. Write down whom to ask about situations such as a person without a phone, a shared email address used by two people or a request to delete a record. For example, two members who want to use the same family email address does not mean either can act on behalf of the other. Your colleague should not merge the records; they should clarify which message goes to whom.
Review the list whenever your forms, locations or software change. Once a month, look at where new registrations most often get stuck. You do not need to export a list of people for that; counting how many records needed a correction at which step is enough.
This article is general information and not legal advice.